Topps has introduced NBA Topps NOW® for the 2025-26 season, bringing its print-to-order card model to officially licensed National Basketball Association trading cards as Topps returns through the Fanatics and NBA partnership.
For collectors, card shops and group-break buyers, the key change is timing: cards linked to current NBA moments are sold in short ordering windows, then final print runs are set after sales close. That gives buyers public scarcity data, but it also means they must decide quickly before a card leaves sale.
“Collectors win as Topps returns in Fanatics and NBA partnership,” the NBA said in its official announcement.
NBA Topps NOW brings a rolling checklist to 2025-26
Topps NOW is an on-demand card line. Rather than a full checklist being packed out in advance, new cards are issued as the season develops.
Beckett News has reported a running 2025-26 Topps Now Basketball checklist, with team set lists and print-run tracking. Because this format changes throughout the season, collectors should treat any checklist as a living record and confirm active cards directly with Topps before ordering.
- Issuer: Topps, under the Fanatics and NBA partnership context described by the league.
- Season: 2025-26 NBA season.
- Format: On-demand cards tied to current NBA moments.
- Checklist: A rolling list that expands when new cards are posted.
- Print runs: Final totals are known after each sales window closes.
For UK and European collectors, the practical issue is not only whether a player appears on the checklist. Buyers also need to check ordering deadlines, shipping costs, tax treatment and currency conversion at checkout before committing funds.
Topps return changes the licensed NBA card calendar
The NBA’s official release frames the launch as part of Topps’ return through the Fanatics and NBA partnership. Fanatics is the sports commerce company that owns Topps.
The league’s announcement can be read as the rights context for the product, while Topps’ own Ripped announcement sets out the NBA Topps NOW launch. TRADINGCARD distinguishes issuer announcements from market interpretation under our Source Transparency approach.
Topps introduced the product under the headline “Introducing NBA Topps NOW®”.
The product’s rolling structure matters for dealers and collectors who price cards after release. A card with a lower final print run may trade differently from a widely ordered card, but final demand is not visible until the sales window has closed.
What collectors should check before buying
Collectors should verify each card while it is live on Topps’ official NBA Topps NOW pages. Do not rely only on screenshots or secondary-market listings for active availability.
- Check the exact player, team and card number before purchase.
- Confirm the sales deadline and time zone shown by Topps.
- Review the current price, quantity options, shipping and taxes at checkout.
- After a card sells out, record the official print run once it is posted.
- For resale purchases, ask the seller to identify the sold-out card and print run clearly.
Card shops and group-break organisers should also make clear to customers whether a card is being bought during the live sales window or sourced later on the secondary market. Readers can contact the newsroom through Contact Us if they see official checklist or print-run updates that need verification.
Primary sources: beckett.com. Reported by Topps Ripped, NBA.
